Imagine this:
You’re starting from zero. No followers. No previous experience. The idea of building a community feels overwhelming.
But here’s the good news: It’s possible to build a thriving, engaged community in just 30 days.
In fact, that’s exactly what I did. In 30 days, I grew my community to over 100 active members—and the best part? I didn’t spend a dime on ads.
You don’t need a huge following to succeed. Let me walk you through how I did it, step by step, so you can build your own community too—even if you have no audience, no experience, and no idea where to start
These are my results from the beginning of February until today (March 5). I hope this motivates you to get started with a Skool community and believe that it’s truly possible to make money with a community/online.
Step 1: Choose Your Niche
The First Step to Building a Thriving Community: Finding Your Focus
When I started, the first question I asked myself was: What niche should I focus on?
Here’s the trick: You don’t need to pick something you’re just passionate about. You need to find a niche that people are already searching for, but that isn’t flooded with competition. A niche where you can stand out and truly serve a community.
Here’s how to easily find that perfect niche:
1. Start With What You Love
The best place to begin is with your own passions. What do you enjoy talking about? What topics make you excited? Don’t overthink it—just start with what comes naturally. Authenticity is key here.
For me, I chose sustainable living. It was something I cared deeply about, but more importantly, it was a topic that had a growing demand and not enough communities dedicated to it.
2. Research Demand
Next, you want to make sure that people are searching for your niche. Here’s how to check:
- Google Search: Type in keywords related to your niche. How many results pop up? If there’s a large number of results but still many gaps, then there’s demand for content.
- Reddit: Go to subreddits related to your niche. Are people already having conversations? This can tell you if there’s an opportunity for you to create something even more focused.
- Social Media: Search hashtags related to your niche. If people are already actively engaging, it’s a good sign there’s potential.
3. Find Low Competition
Now, here’s where the magic happens: The secret is finding low competition. If your niche is overly saturated, it will be harder to stand out. Look for areas in your niche that are underrepresented.
For example, when I chose sustainable living, there were already plenty of communities, but they were often centered around advanced topics like zero-waste living. I realized there was a huge opportunity to cater to people who wanted simple sustainability tips but weren’t sure where to start.
4. Narrow Down Your Niche
Once you’ve identified a broad niche with demand, it’s time to narrow it down. The more specific your niche is, the easier it will be for you to attract the right people.
Instead of just focusing on “sustainable living,” I went more specific: easy, actionable sustainability tips for beginners.
Pro Tip: The more specific and focused your niche, the easier it will be to get noticed and attract a loyal, engaged community.
Step 2: Create Value and Provide Immediate Engagement
How to Spark Engagement from Day One
Once you’ve chosen your niche, it’s time to create value and get people involved. Here’s how I did it:
I started by posting simple weekly tips on sustainability. My first post was all about easy-to-implement actions, like how to reduce food waste or how to start composting. These were things people could immediately apply to their daily lives.
But the real magic happened when I asked my members to share their biggest sustainability struggles. The responses poured in! People started commenting, sharing their own stories, and tagging their friends to get involved.
The community came alive, and I didn’t have to wait for weeks to see results.
Action Step: Start with a post that creates immediate interaction. Ask a question or offer a challenge that will inspire people to share their thoughts and experiences. This will get your community talking from the beginning.
Step 3: Consistency is Key
How Consistency Turned My Community into a Long-Term Success
Once my community started engaging, I knew I had to keep the momentum going. Consistency is the key to building long-term engagement.
I made a commitment to post every week. Some posts were educational tips, others were challenges or personal storiesfrom my sustainability journey. I also started a weekly newsletter that summarized the top posts, shared success stories, and offered extra tips.
This consistency built trust. My community knew that I was committed to providing ongoing value.
Now, imagine this:
Your passion, combined with the power of AI, all working together on Skool.
It’s not just about building a community—
it’s about creating a space where your ideas flow freely.
Where your members engage in ways you never thought possible.
With Skool, you’re not just launching a platform.
You’re building a living, breathing ecosystem that grows with you.
And when you tap into AI,
you’re not just keeping up with trends—you’re shaping them.
It’s time to take the leap and build a community that thrives.
And here’s the best part:
You can try Skool for 14 days, completely free.
It’s the perfect chance to explore all the features with zero commitment.
Plus, the power of AI is mostly free to use.
You can see how it helps take your community to the next level.
No risk, just the opportunity to dive in and see what you can create.
Step 4: Foster Relationships and Nurture Your Members
How to Turn Engagement into Loyalty
As my community grew, I realized the importance of nurturing relationships with my members. It’s not just about posting content—it’s about building real connections.
I started by responding to every comment and thanking members for sharing their thoughts. I also created a special “introductions thread” where new members could share who they were and what their sustainability goals were.
This wasn’t just about creating content—it was about creating connections that made people feel valued and appreciated.
And guess what? This led to loyalty and more engagement over time.
Action Step: Engage one-on-one with your members. Respond to comments, thank people for sharing, and highlight the contributions of active members. Building a sense of community is essential for long-term success.
Step 5: Keep the Momentum Going – Simple, Gradual Growth
Now that you have your community rolling, it’s time to focus on growing it gradually—without the need for anything complicated. Growth doesn’t need to feel overwhelming; in fact, the simpler it is, the more sustainable it will be. Here’s how I did it, and how you can too.
Leverage Word of Mouth
One of the most powerful ways to grow your community is through your existing members. When people are enjoying what you offer, they’ll naturally want to share it with others who would benefit. This is how you create organic growth.
Here’s a simple action:
At the end of each post, add a simple call to action:
“If you think someone would benefit from this, feel free to share!”
It’s non-pushy and easy for your members to do. It’s all about word of mouth.
Encouraging them to share your community or content will help bring in people who are already interested in your niche, and they’ll feel comfortable because they’ve been personally invited by someone they trust.
Why This Works:
- Word of mouth is often the most genuine and effective form of growth.
- It allows your community to grow without needing to overcomplicate things with advertising or complex systems.
- This simple action leads to organic growth, which tends to attract more engaged members because they’re invited by someone who already sees value in your space.
How to Make This Action Work for You:
Be consistent: Make sure to add the call to action in every post or weekly update. It doesn’t need to be fancy. Just ask.
Stay authentic: When people feel like they’re part of something real, they’re more likely to invite others. Keep your community engaged and appreciated so they’re eager to share.
Track the growth: As your community starts growing through sharing, you’ll begin to see patterns. You can later start offering more targeted incentives for sharing (like exclusive content or recognition for top referrers), but for now, keep it simple.
Visualizing the Growth:
Think about your community expanding each time someone shares it. Every new member brings in fresh energy, new conversations, and potential opportunities for even more people to join.
When you keep this process simple, your community will grow organically, steadily, and without the overwhelm. Momentum is key—and by focusing on natural growth, you’ll ensure that your community not only grows but thrives for the long haul.
Oh Yes, Not to Forget
Now, the Easiest Step: Start Your Free Trial with Skool
Once you’ve laid the groundwork for your community, it’s time to take the next step—without any complications. Starting your free trial with Skool is the perfect way to bring it all together.
Here’s how Skool helps you:
Simple, Focused Environment
Skool offers a distraction-free space for your members. No ads, no clutter—just the content and conversations that matter.Easy Engagement
With automatic email reminders and content delivery, Skool makes sure your members stay engaged without extra effort on your part.Built-in Member Motivation
Skool rewards engagement, so when members participate and share valuable content, they’re encouraged to keep coming back.Scalable and Flexible
Whether you’re starting small or have already grown, Skool allows you to scale at your own pace. Everything you need is in one place, so you can focus on building relationships and delivering value.
By starting your free trial today, you can test these features out for yourself and see just how easy it is to create a thriving, engaged community.
Conclusion
Building a thriving community doesn’t need to take years.
In just 30 days, I went from zero to over 100 engaged members. And if I can do it, so can you!
The process is simple:
- Pick your niche.
- Create value and engage your community.
- Stay consistent with your content.
- Nurture your members and build relationships.
- Scale and automate your growth.
Start today, and watch your community grow!
Ready to Get Started?
If you’re serious about building your own community, Skool is the platform that makes it easy. Skool’s simple yet powerful tools will help you create and grow your community without the complexity of other platforms.
Get started with a free trial today, and begin building your own thriving community in just 30 days.
Wishing You Success on Your Journey!
I’m genuinely excited for you as you embark on the journey of building your community. I know it can feel like a big leap, but with the right focus and commitment, you’re going to see incredible results. Just remember, every community starts somewhere, and each step you take brings you closer to your goal.
And just to be transparent, I want to let you know that when you get started with Skool, I may receive a small commission as part of the affiliate program. But what matters most is you and your success. I genuinely believe that Skool will help you build a thriving, engaged community that you’re proud of.
Good luck, and I’m rooting for your success! I can’t wait to see how far you go with this. You’ve got this! 🚀
Wishing you all the best, Jesper